Tuesday, September 2, 2008

How To Be A Good Persuader

I always remember the first sale course I have ever attended and the definition of sale that was drummed into my brain.

"The sale is the art of creating a desire in the mind of a buyer and satisfy this desire, so that the buyer and seller benefit."

Now that May seem a bit old for many of today's sellers, but I think the principle is still valid especially if one tries to persuade another person whether a member of our team, a colleague or client . If you are going to convince someone to change their behavior, their point of view, their attitude, any other aspect of their business or personal life, then you are talking about a change in attitudes.

If someone is going to change the mindset that they need time to consider the benefits that outweigh their current circumstances or situation.

If you are a person who is persuade, then you need skills, qualities and characteristics that make you credible and credible.

The conviction - Successful persuaders believe in themselves and what they're talking about. After all, if you do not believe in what you say, how do you want someone else?

The enthusiasm - I know people who believe in what they say but are unable to communicate with any enthusiasm or passion. Britons in particular, the difficulty in finding this, but if you want to persuade someone, you'd better find a way to get enthusiastic about this.

Knowledge - you need to know what you're talking about, so make sure you have all the information, facts, figures and statistics to make your case.

Empathy - Put yourself in the other person's shoes. What do you think is important for them? Consider carefully why they should accept what you say.

If someone is afraid of flying, it is useless to tell them not to be stupid and stop behaving like a baby. You must think about how you might feel in these circumstances, and what might persuade you to change your mind, you must prevail over fear with the benefits to the individual.

Persistence - if you want to convince someone, do not give the first "no" or rejection of what you say. Persistent and persistent - but do it well!

Customs People necessarily react negatively to your persistence when they realize you really believe what you say.

There is a fine line between being persistent and being a nuisance. Watch the other person and whether the reactions, it seems that you are too persistent - stop!

Energy - save energy in all your interactions with other people. Fuels enthusiasm, we are persuaded by people with energy.

Many TV presenters use their energy to sell us their ideas. Think of the celebrity chefs on television persuade us to generate fabulous meals or other presenters that we all enthusiastic about re-modeling our homes or gardens.

Consistency - Anything you do or say is important, any account. If you want to be a powerful persuasion then you must be consistent. If you are trying to persuade someone to keep their promises, then you must always keep your. If you say - "I will phone you in ten minutes, then phone in nine minutes.

To be a powerful persuasion you need many skills, qualities and characteristics. Even with all in place, there is still no guarantee of success. However, people are more likely to be persuaded by people they trust, they like and have a good relationship.

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